So far it has been an amazing journey for us this year here on Planner’s Pod! We’ve learned so many things about the Events Industry and heard about so many experiences over the course of the show. For the last episode of 2015, it was our pleasure to be joined this week by Suzanne Malhotra, the Commercial Director of 4D Design.
4D Design is a company that Creates Superior Brand Environments™ for clients who wish to explore new and creative ways of pulling together a brand experience. They specialise in the live events, exhibitions and experiential sectors, and have worked with aspirational brands in the aviation, IT & Telecoms, and emerging technologies. Suzanne tells us about the marketing aspect and how important engagement is for a client’s brand during an event.